A STUDY ON MUTUAL FUND INVESTMENT AMONG SALARIED INDIVIDUALS: OPPORTUNITIES AND DIFFICULTIES WITH SPECIAL REFERENCE TO TIRUPPUR DISTRICT, TAMIL NADU

Abstract

Investment planning helps one to grow their hard-earned money for their future financial goals. It is important to have a proper investment plan in place that aligns with the financial objectives, risk tolerance, income and requirements. Additionally, one must keep in mind that investing always carries some level of risk. However, with proper planning and risk management, one can minimize that risk. The types of job and income levels of salaried employees have an impact on their investing preferences. This study explores the financial habits of paid people, emphasizing their investment preferences, difficulties, and knowledge. The research is descriptive in nature, which has been framed clearly through primary and secondary data. Finding the best investment possibilities on the market is the goal of the research. 150 respondents from Tiruppur District participated in the survey, and research techniques like rank analysis, Chi-Square tests, and percentage analysis were used. The results show that paid staff members are aware of several investing options and are happy with the investments they currently have.